Social Network Badoo.com names Miami as The Most Flirtatious City in America

Miami named America’s “flirtiest city” in Global Study

Beats Boston, San Francisco and New York to win the first “National Flirtation League” – the “NFL that really counts”

Badoo.com analysed over 12m chats in the largest ever study of online flirting

Athens, Greece was named “World’s Flirtiest City”

Miami is today named “America’s Flirtiest City” by the researchers behind the largest ever study of online flirting.

Boston ranks second and San Francisco third in the first “National Flirtation League” (NFL) compiled by Badoo.com, the world’s largest Social Network for meeting new people, with over 109 million users chatting and flirting in 180+ countries across the world.

Badoo’s league ranks U.S. cities by the number of online chats/flirtations initiated per month by the average Badoo user in each city. The U.S. results are part of a larger global study which analyzed over 12 million flirtatious chats made during one month on Badoo.com.

While Miami tops the American flirtation league, Athens, the capital of Greece and birthplace of Western philosophy, is named the world’s flirtiest city.

“This is a proud day for Miami”, says Lloyd Price, Badoo’s Director of Marketing. “The Dolphins might not have won the other NFL lately but Miami has now won the NFL (National Flirtation League) that really counts.”

The average Badoo user in Miami initiates 18.5 chats per month. This is fractionally more than in Boston (18.4) or San Francisco (17.1), in second and third place, but comfortably more than in New York (16.1) or Los Angeles (15.1), in fourth and seventh.

Badoo users in Miami also out-flirt their counterparts in Amsterdam, Holland (18.4); Berlin, Germany (17.7); Istanbul, Turkey (16.6); Buenos Aires, Argentina (16.3); and Rio de Janeiro (12.4) in Brazil. 

“This proves that American flirters can compete at an international level”, says Lloyd Price.

Americans in even the flirtiest U.S. cities, however, are playing in the minor leagues compared to their counterparts in the world’s three flirtiest cities – Athens, Moscow and Kuwait City, where the average Badoo users each initiate over 25 online chats per month.

Miami does not even make it in the top 50 of the world’s most flirtatious cities. It ranks 62nd, while New York ranks 89th and Los Angeles 106th.

The question, meanwhile, remains: “Why does Miami out-flirt other U.S. cities?”

Badoo.com researchers suggests 3 possible explanations:

The first is that Miami residents are already big users of social networks like Facebook – and Badoo is used by the same age groups, but for meeting new people while Facebook is more about keeping up to date with your friends.

Second, Miami has a sizeable Hispanic population and Badoo is hugely popular in Latin America with over 2.4m users in Brazil, 1.8m in Mexico, 750k in Argentina, 700k in Columbia etc...

Third, Miami is a city full of young people and continues to grow.... Lots of guys and girls stay in the area after graduating college or move there for the climate and lifestyle. Badoo is perfectly positioned to provide a social, local and mobile solution to meeting new people to this young demographic because most of its users worldwide are 18 to 35 year olds.

THE NATIONAL FLIRTATION LEAGUE:

AMERICA’S 10 FLIRTIEST CITIES

* Key: shows number of flirtations initiated monthly by average Badoo user in each city